Tag: pharmaceutical

Stuck at your desk?!
March 5, 2011

This little suction cup enhanced desk set started as a promotional concept for a pharmaceutical drug treating anemia due to chemotherapy. Ironically, the marketing brand team were focusing on the "stability" of the drug in advertising campaigns. Years later, the drug is now pulled off the market. The FDA have banned Erythropoiesis-Stimulating Agents (ESAs) in medication after studies proved it increased tumor growth and actually shortened the...